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Top 25 Favorites

 


SmartPartnering E-Book:
How to Attract and Delight More Consumers
While Spending Less
Price: $19.95

 

Here's what others have to say about the book . . .

I love this book. SmartPartnering is an idea whose time has come. Read this book and begin SmartPartnering now – before your competition does!
- Marshall Goldsmith, Fast Company columnist, executive coach, and co-author Global Leadership: The Next Generation and 18 other books. marshallgoldsmith.com

SmartPartnerships are absolutely contagious. Once you see the profitable ‘Multiplier Effect’ of using the right method with the right partners, as Kare points out, you’ll never go back to 'solo' promotion. Over the past six years, I’ve watched all kinds of businesses skyrocket in growth, using Kare’s approach including a quilter, restaurant chain owner, Internet retailer.
- Kent Roush, Chamber Online, "The Voice of UK Business"

These days, savvy business owners know that one of the keys to success is partnering. What I know is that there is nobody better to tell you about partnering than Kare Anderson. Her information is solid, valuable, and presented in a very readable and fascinating manner. If I were you, I'd partner up with her wonderful book, 'SmartPartnering'.
- Jay Conrad Levinson, The Father of Guerrilla Marketing (over 14 million sold; now in 41 languages) gmarketing.com

Great book for entrepreneurial start ups! SmartPartnering offers a wealth of ideas for businesses to increase their customer base without a huge investment. 8minuteDating.com's success stems from embracing these very ideas!"
- Tom Jaffee, CEO & Founder 8minuteDating.com

The set of alliances and joint offers I set up using Kare's methods have create the closest thing to a firewall I've ever found, protecting my business from much bigger competition. With the right partners and methods I now offer more value without price-cutting. Why would people go anywhere else? I only wish I'd started doing this sooner.
- Abdulah C. Aquino, Manila Property Management

At the same time our biggest, single funding source dried up we quadrupled our capacity to serve more people, pulled in sponsorship funding with fewer strings attached, attracted new supporters, energized our volunteer base and made news that our backers love to brag about. SmartPartnering got us reinspired about our mission. I am a BIG fan of this approach because it makes every feel good about their contribution.
-Janice Cochran, Red Cross of Orlando

Whether you run a business, member organization or non-profit or government agency you'll find that your best chance to attract the money, support and visibility you need is through some form of SmartPartnership - and Kare is the guru to show you how. She truly wants you to succeed!
- Joseph R. Felbaum, Rapid Radiator

I love running my business now. Nothing like making more money and helpful, new friends to keep you happy about work.
- Angelo Martelli, Martelli Tires, Kansas City, MO

Kare's a godsend to independent operators! Our business was profitable from the first day we opened our doors because we used several SmartPartnering methods upfront. Implementing Kare's approach to co-branding and joint promotions enables us to out-market much bigger competition. People come in the door, expecting that they can trust us – and that feels so satisfying.
- Margrit Wiseman, Baby Birthdays

Don't miss this book. It will become the gold standard for profitable partnering, no doubt.
- Michael W. McLaughlin co-author, with Jay Conrad Levinson, of Guerrilla Marketing for Consultants. GuerrillaConsulting.com

SmartPartnering is the road map to sustained success that businesses owners like myself must practice daily. I am a raging fan of partnerships. I built Luster National, Inc. using many of Kare's techniques. My mantra is collaborate or die. If you want to expand your possibilities, read Kare's SmartPartnering book. She is right on target.
- Robert A. Luster, President of Luster National, Inc. luster.com

I got rich with smart partnering. You can, too, IF you know how to set up the win-win partnerships. Here's your roadmap. I love it! It goes beyond anything I've ever done -- so far!
- Dr. Joe Vitale, President, Hypnotic Marketing, Inc. MrFire.com

Wow! SmartPartnering is a must have for anyone who is serious about taking their business to the next level. The information is applicable to virtually any type of business, product or service. When you read and apply the information Kare Anderson provides you are sure to increase your market reach, revenues and bottom line. Do yourself a favor, get a copy today.
- Kathleen Gage, author of Street Smarts Marketing & Promotions and 101 Ways to Get Your Foot in the Door www.kathleengage.com

Kare's book is a goldmine of tips and advice on how to benefit from an exploding interest in networking and partnering as a way to succeed in today's dynamic marketplace. Rooted in her grandmother maxim of always playing to other's positive intent, Kare shows how you can leverage and transform the way you relate to customers and the way you think about your products and services. She also generously models her own values with bountiful links to other resources and books. This book would be helpful whether you are starting a business or seeking new growth in a mature one.
- David Sibbet, president, The Grove Consultants International grove.com

Kare Anderson has written a book that offers as close to a fail-safe strategy as possible for small and midsize businesses to draw on in competing with big guys like WalMart. She calls it SmartPartnering, a way of leveraging the power of other organizations, including suppliers, consumers and even competitors to drive sales upward without materially increasing marketing costs. Kare understands the power of relationship like no one else I know. You'll never do marketing the same way after reading SmartPartnering.
- David B. Wolfe, co-author of Ageless Marketing: Strategies for Reaching the Hearts and Minds of the New Customer Majority

Kare Anderson's "SmartPartnering" invitingly presents dozens of ways to move from competition to cooperation in many parts of everyday life. There isn't a person in business, government, or non-profit who couldn't benefit from SmartPartnering. Kare has taken my thinking (and now my clients' and colleagues' thinking!) to new and exciting levels, beyond already using many of these concepts for the past several decades. Thanks, Kare, for prompting the possibilities.
- Paulette Ensign, Tips Products International tipsbooklets.com

Success is a contact sport and nobody understands that better than Kare Anderson. She has the winning formula and I plan to implement it in my own business right away. SmartPartnering is the kind of book I wish I had written.
- Lee Silber, author of Business Advice for Creative People and other books. creativelee.com

With SmartThinking and SmartWriting Kare Anderson shows us a better way to break through the clutter of our over-advertised world with a new way to delight customers. Rush to her Web site for SmartPartnering and read it before your competitors do.
- Frederick Newell, international marketing consultant and author of Why CRM Doesn't Work. loyalty.vg

SmartPartnering offers the complete roadmap for business owners to turn referrals into "Preferrals" and outsmart the big guys year in and year out.
- John Jantsch, author of Referral Flood. ReferralFlood.com

This 101 handbook is packed with loads of real-life examples to get your marketing partnership juices flowing. Especially useful for business-to-consumer marketers.
- Anne Holland, MarketingSherpa marketingsherpa.com

What a gift you've given us with all that you share in your new eBook! SmartPartnering packs in so many inspiring examples, and your gracious style comes through on every page. Thank you!
- Janine Warner, syndicated newspaper columnist and author of Managing Web Projects For Dummies and Dreamweaver For Dummies - and due out in 2005, Family Web Sites for Dummies and Digital Family Album. JCWarner.com

Building smart partnerships with the right people at the right time is like investing a dollar and immediately receiving ten dollars in return. Good move if you know where to invest. Kare shows you how to find marketing partnerships that work and provide a profitable return on your investment at the same time.
- Bob Sommers, host of the Recognized Expert Marketing Show. recognizedexpert.com

This is a must-have book for any manager of a business or nonprofit who wants to get introduced to prospective customers through people they already know and trust. In an over-advertised world, Kare shows how thoughtful alliances can build deeper, more diverse community and business ties to keep us connected and thriving.
- Sam Horn, author of Tongue Fu! (St. Martins Press) and 12-time emcee of the Maui Writers Conference SamHorn.com

Put SmartPartnering on your required reading list to grow your business. I'm using it to double, triple and quadruple my marketing exposure without spending a dime.
- Charlie Cook, consultant and author of Five Principles of Highly Effective Marketing, Creating Web Sites That Sell and other books for small business owners. marketingforsuccess.com

Every successful published-author should recognize the power of alliances to generate sales, media coverage and staying power in the public eye. Kare's book shows how anybody can enjoy these benefits with the right partners and methods.
- Dan Poynter, author, The Self-Publishing Manual ParaPublishing.com

This power-packed book offers secrets to building wealth! One of the best success strategies I have used to grow my business is partnering with other successful people and shameless fans. This book will show you how you can do it too!
- Debbie Allen, international marketing expert and author of Confessions of Shameless Self Self Promoters ConfessionsofShameless.com

If you want to court, coddle and keep customers in ways that inspire them to brag about your work for them then the SmartPartnering approach is for you.
- Adrienne Gans, Ph.D., owner, PlaySolving gansworks.com

Kare Anderson has written about a subject of paramount importance. 'Smart Partnering' lays the groundwork and explores the strategy of joint venturing in her usual comprehensive, insightful and engaging style. She not only explains WHY we all need to do this, but how to go about making it work. I highly recommend it.
- Michael E. Angier, CIO, Success Networks International SuccessNet.org

Kare not only offers the recipe for expanding the pie; she tells us where to find the ingredients. A quick read with incredibly practical tips for increasing sales and profits.
- Dale Furtwengler, president of Furtwengler & Associates, and author of The Uniqueness Myth and Making the EXCEPTIONAL Normal. furtwengler.com

Today's marketplace is tough, and moves too fast to make it alone. SmartPartnering revals how to turn your rolodex into instant cash streams for your business. This book shows how working together can slash overhead costs, explode your marketing outreach, and help you cash in on greater success.
- Kristie Tamsevicius, President and CEO, Branding on the Net. BrandingontheNet.com

Kare has mastered the art of powerful partnering. Her insights helped me attract clients. Use her proven methods to move your business from mediocre to extraordinary. Truly a gift of worth!
- Carolyn Porter, author of A Woman's Path to Wholeness, The Realness of a Woman drcarolynporter.com

If ever there was a must read book for anyone who wants to get ahead in our highly competitve business world of today, Smart Partnering is the one. Kare Anderson knows her stuff. Her great style, practical information, valuable content and words of wisdom will serve you well, and give you an edge over your competition.
-Charles Marcus, speaker and author of Success Is Not a Spectator Sport. cmarcus.com

SmartPartnering reached me in the early stages of an ambitious campaign to involve 25,000 people in changing the culture of business. Thinking of these 25,000 as-yet-unknown people as SmartPartners will be invaluable in the successful outcome. As usual, Kare Anderson combines clear writing, smart and practical advice, and high ethical standards. Bravo!
- Shel Horowitz, author of Principled Profit: Marketing That Puts People First and originator of the Pledge for Ethical Business. principledprofits.com

A very powerful book. Well-grounded ideas. Advice that is practical and immediately useable. SmartPartnering is critical for any organization that wants to excel.
- Jody Urquhart, author of All Work & No Say; her column, "Joy of Work" is published in 50 magazines. idoinspire.com

Kare Anderson has done another outstanding job with her latest eBook SmartPartnering! Her no nonsense, matter of fact style allows the reader to instantly absorb the valuable information/tips and to put it into immediate use. This is the only book you need on Smart Partnering as it shows you how to do more with less and a MUST read to attract more consumers!
- Marcus P. Zillman, M.S., A.M.H.A.; bot expert and executive director, Virtual Private Library. www.VirtualPrivateLibrary.org

Finally, a book that not only sings the praises of partnering, but gives specific information on how to do it! Kare gives ideas for all sorts of businesses to partner, so if you're in business there's something here for you. And me--maybe even you and me together, partnering!
- Helen Wilkie, speaker and author of The Hidden Profit Center. HiddenProfitCenter.com

The techniques suggested by Kare are imaginative and easy-to-use. Most importantly, they really work for expanding your business. I know. I used several of them. Do yourself a favor. Read this book immediately and follow its advice.
- Malcolm Kushner, humor consultant and writer and author of Public Speaking for Dummies and Vintage Humor for Wine Lovers. kushnergroup.com

I think the common misconception of many small business owners is that one must "forge ahead alone" to be successful as an entrepreneur. Exactly the opposite is true. I was delighted to read not only strategies for forming positive partnerships, but also stories of how other small business owners formed partnerships to expand their market reach. As I read I had several 'Ah Ha' moments of discovery. Every solo business owner should read this to discover the power of an alliance, and how to craft an alliance that will fit his or her business and marketing strategy.
- Melody Campbell, The Small Business Guru. TheSmallBusinessGuru.com

This book delivers a goldmine of imaginative marketing ideas. Readers who put Kare's strategies to work will build stronger businesses, make more money and have more fun.
- Suzanne Martin, editor of Entrepreneurial Connection.com and freelance writer and editor. EntrepreneurialConnection.com

SmartPartnering is, by far, the most comprehensive guide to successful partnering that I've ever seen. Every business owner needs to add it to their list of must-read books. Thank you for this invaluable resource. "
- Christine Kloser, founder and executive director, NEW Entrepreneurs, Inc. newentrepreneurs.com

 







 

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