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SmartPartnering E-Book:
How
to Attract and Delight More Consumers
While Spending Less
Price: $19.95
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Here's what others have to say about
the book . . .
I love this book. SmartPartnering
is an idea whose time has come. Read this book and begin SmartPartnering
now – before your competition does!
- Marshall Goldsmith, Fast Company columnist, executive coach,
and co-author Global Leadership: The Next Generation and 18 other
books. marshallgoldsmith.com
SmartPartnerships are
absolutely contagious. Once you see the profitable ‘Multiplier
Effect’ of using the right method with the right partners,
as Kare points out, you’ll never go back to 'solo' promotion.
Over the past six years, I’ve watched all kinds of businesses
skyrocket in growth, using Kare’s approach including a
quilter, restaurant chain owner, Internet retailer.
- Kent Roush, Chamber Online, "The Voice of UK Business"
These
days, savvy business owners know that one of the keys to success
is partnering. What I know is that there is nobody better to tell
you about partnering than Kare Anderson. Her information is solid,
valuable, and presented in a very readable and fascinating
manner. If I were you, I'd partner up with her wonderful book,
'SmartPartnering'.
- Jay Conrad Levinson, The Father of Guerrilla Marketing
(over 14 million sold; now in 41 languages) gmarketing.com
Great
book for entrepreneurial start ups! SmartPartnering offers
a wealth of ideas for businesses to increase their customer
base without a huge investment. 8minuteDating.com's success stems
from embracing these very ideas!"
- Tom Jaffee, CEO & Founder 8minuteDating.com
The set of alliances
and joint offers I set up using Kare's methods have create the closest
thing to a firewall I've ever found, protecting my business from
much bigger competition. With the right partners and methods I now offer
more value without
price-cutting. Why would people go anywhere else? I only wish I'd
started doing this sooner.
- Abdulah C. Aquino, Manila Property Management
At the same time
our biggest, single funding source dried up we quadrupled our capacity
to serve
more people,
pulled in sponsorship funding with fewer strings attached, attracted
new supporters, energized our volunteer base and made news that
our backers
love to brag about.
SmartPartnering got us reinspired about our mission. I am a BIG fan
of this approach because it makes every feel good about their contribution.
-Janice Cochran, Red Cross of Orlando
Whether you run a business, member organization or non-profit or government
agency you'll find that your best chance to attract the money, support
and visibility you need is through some form of SmartPartnership - and
Kare is the guru to show you how. She truly wants you to succeed!
- Joseph R. Felbaum, Rapid Radiator
I love running my business
now. Nothing like making more money and helpful, new friends to keep
you happy
about work.
- Angelo Martelli, Martelli Tires, Kansas City, MO
Kare's
a godsend to independent operators! Our business was profitable from
the first day we opened
our doors because we used several SmartPartnering methods upfront.
Implementing Kare's approach to co-branding and joint promotions
enables us to out-market much bigger competition. People come in
the door, expecting that they can trust
us – and that feels so satisfying.
- Margrit Wiseman, Baby Birthdays
Don't miss this book. It will become
the gold standard for profitable partnering, no doubt.
- Michael W. McLaughlin co-author, with Jay Conrad Levinson,
of Guerrilla Marketing for Consultants. GuerrillaConsulting.com
SmartPartnering is the road
map to sustained success that businesses owners like myself
must practice daily. I am a raging fan of partnerships. I built
Luster National, Inc. using many of
Kare's techniques. My mantra is collaborate or die. If
you want to expand your possibilities, read Kare's SmartPartnering
book. She is right on target.
- Robert A. Luster, President of Luster National, Inc. luster.com
I
got rich with smart partnering. You can, too, IF you know how
to set up the win-win partnerships. Here's your roadmap. I
love it! It goes beyond anything
I've ever
done -- so far!
- Dr. Joe Vitale, President, Hypnotic Marketing, Inc.
MrFire.com
Wow!
SmartPartnering is a must have for anyone who is serious about
taking their business
to the next level. The information
is
applicable to virtually any type of business, product or service.
When you read and apply the information Kare Anderson provides
you are sure to increase
your
market reach, revenues and bottom line. Do yourself a favor,
get a copy today.
- Kathleen Gage, author of Street Smarts Marketing & Promotions
and 101 Ways to Get Your Foot in the Door www.kathleengage.com
Kare's
book is a goldmine of tips and advice on how to benefit from
an exploding interest in networking and partnering as a way to
succeed in today's dynamic marketplace. Rooted in
her
grandmother maxim of always
playing
to other's positive intent, Kare shows how you can leverage
and transform the way you relate to customers and the way you
think
about your
products
and services.
She also generously models her own values with bountiful links
to other resources and books. This book would be helpful whether
you
are starting
a business
or seeking new growth in a mature one.
- David Sibbet, president, The Grove Consultants International
grove.com
Kare Anderson has written a book that
offers as close to a fail-safe strategy as possible for small
and midsize businesses to draw on
in competing with big
guys like WalMart. She calls it SmartPartnering, a way of
leveraging the power of other organizations, including suppliers, consumers and
even competitors
to
drive sales upward without materially increasing marketing
costs. Kare understands the power of relationship like no one else I know. You'll
never do marketing
the same way after reading SmartPartnering.
- David B. Wolfe, co-author of Ageless Marketing: Strategies
for Reaching the Hearts and Minds of the New Customer Majority
Kare Anderson's "SmartPartnering" invitingly
presents dozens of ways to move from competition to cooperation
in many parts of everyday life. There isn't a person in business,
government, or non-profit who couldn't benefit from SmartPartnering.
Kare has taken my thinking (and now my clients' and colleagues'
thinking!) to new and exciting levels, beyond already using many
of these concepts for the past several decades. Thanks, Kare, for
prompting the possibilities.
- Paulette Ensign, Tips Products International tipsbooklets.com
Success
is a contact sport and nobody understands that better than
Kare Anderson. She has the winning formula and I plan to implement
it in my own business right away. SmartPartnering is the kind
of book
I wish
I
had written.
- Lee Silber, author of Business Advice for Creative People
and other books. creativelee.com
With
SmartThinking and SmartWriting Kare Anderson shows us a better
way to break through the clutter of our over-advertised world
with a new way to delight
customers.
Rush to her Web site for SmartPartnering and read it before
your competitors do.
- Frederick Newell, international marketing consultant and
author of Why CRM Doesn't Work. loyalty.vg
SmartPartnering
offers the complete roadmap for business owners to turn referrals
into "Preferrals" and
outsmart the big guys year in and year out.
- John Jantsch, author of Referral Flood. ReferralFlood.com
This
101 handbook is packed with loads of real-life examples to
get your marketing partnership juices flowing. Especially useful
for business-to-consumer marketers.
- Anne Holland, MarketingSherpa marketingsherpa.com
What
a gift you've given us with all that you share in your new
eBook! SmartPartnering packs in so many inspiring examples,
and your gracious style comes through on every page. Thank you!
- Janine Warner, syndicated newspaper columnist and author
of Managing Web Projects For Dummies and Dreamweaver For Dummies
- and due
out in 2005, Family
Web Sites
for Dummies and Digital Family Album. JCWarner.com
Building
smart partnerships with the right people at the right time
is like investing a
dollar and immediately receiving ten dollars in return. Good
move if you know where
to invest. Kare shows you how to find marketing partnerships
that work and provide a profitable return on your investment
at the same time.
- Bob Sommers, host of the Recognized Expert Marketing Show.
recognizedexpert.com
This is a must-have book
for any manager of a business or nonprofit who wants to get
introduced to prospective customers through people they already
know and trust. In an over-advertised world, Kare shows how thoughtful
alliances can build deeper, more diverse community and business
ties to keep us connected and thriving.
- Sam Horn, author of Tongue Fu! (St. Martins Press) and 12-time
emcee of the Maui Writers Conference SamHorn.com
Put SmartPartnering on your required
reading list to grow your business. I'm using it to double,
triple and quadruple my marketing exposure without spending
a dime.
- Charlie Cook, consultant and author of Five Principles of
Highly Effective Marketing, Creating Web Sites That Sell and
other books
for small business
owners. marketingforsuccess.com
Every successful
published-author should recognize the power of alliances to
generate sales, media coverage
and staying
power in the public eye. Kare's book shows how anybody can
enjoy these benefits with the right partners and methods.
- Dan Poynter, author, The Self-Publishing Manual ParaPublishing.com
This
power-packed book offers secrets to building wealth! One of
the best success strategies I have used to grow my business
is partnering with other successful people and shameless fans.
This book
will show you
how you can
do it too!
- Debbie Allen, international marketing expert and author of
Confessions of Shameless Self Self Promoters ConfessionsofShameless.com
If
you want to court, coddle and keep customers in ways that inspire
them to brag about your work for
them then the SmartPartnering approach is for you.
- Adrienne Gans, Ph.D., owner, PlaySolving gansworks.com
Kare
Anderson has written about a subject of paramount importance.
'Smart Partnering' lays the groundwork and explores the strategy
of joint venturing in her usual comprehensive, insightful and engaging
style. She not only explains WHY we all need to do this, but how
to go about making it work. I highly recommend it.
- Michael E. Angier, CIO, Success Networks International SuccessNet.org
Kare
not only offers the recipe for expanding the pie; she tells
us where to find the ingredients. A quick read with incredibly
practical tips for increasing sales and profits.
- Dale Furtwengler, president of Furtwengler & Associates,
and author of The Uniqueness Myth and Making the EXCEPTIONAL
Normal. furtwengler.com
Today's marketplace is
tough, and moves too fast to make it alone. SmartPartnering
revals
how
to turn your rolodex into instant
cash streams for your business. This book shows how working
together can slash overhead costs, explode your marketing outreach,
and help you cash
in on greater
success.
- Kristie Tamsevicius, President and CEO, Branding on the
Net. BrandingontheNet.com
Kare
has mastered the art of powerful partnering. Her insights helped
me attract clients. Use her proven methods to move your business
from mediocre to extraordinary.
Truly a gift of worth!
- Carolyn Porter, author of A Woman's Path to Wholeness,
The Realness of a Woman drcarolynporter.com
If ever
there was a must read book for anyone who wants to get ahead
in our highly competitve business world
of today, Smart
Partnering is the one. Kare Anderson knows her stuff. Her great
style, practical information, valuable content and words of
wisdom will serve you well, and give you an edge over your competition.
-Charles Marcus, speaker and author of Success Is Not a Spectator
Sport. cmarcus.com
SmartPartnering
reached me in the early stages of an ambitious campaign to
involve 25,000 people in changing the culture of business.
Thinking of these 25,000 as-yet-unknown
people as SmartPartners will be invaluable in the successful
outcome. As usual,
Kare Anderson combines clear writing, smart and practical advice,
and high ethical standards. Bravo!
- Shel Horowitz, author of Principled Profit: Marketing That
Puts People First and originator of the Pledge for Ethical
Business. principledprofits.com
A
very powerful book. Well-grounded ideas. Advice that is practical
and immediately useable. SmartPartnering is critical for any
organization that wants to excel.
- Jody Urquhart, author of All Work & No Say; her column,
"Joy of Work" is
published in 50 magazines. idoinspire.com
Kare Anderson
has done another outstanding job with her latest eBook SmartPartnering!
Her no nonsense,
matter
of fact style allows the reader to instantly absorb the valuable
information/tips and to put it into immediate use. This is
the only book you need on Smart
Partnering as it shows you how to do more with less and a MUST
read to attract more consumers!
- Marcus P. Zillman, M.S., A.M.H.A.; bot expert and executive
director, Virtual Private Library. www.VirtualPrivateLibrary.org
Finally, a book that not
only sings the praises of partnering, but gives specific information
on how to do it! Kare gives ideas for all sorts of businesses to
partner, so if you're
in business there's something here for you. And me--maybe
even you and me together, partnering!
- Helen Wilkie, speaker and author of The Hidden Profit
Center. HiddenProfitCenter.com
The
techniques suggested by Kare are imaginative and easy-to-use.
Most importantly, they really work for expanding your business.
I know. I used several of them.
Do yourself a favor. Read this book immediately and follow
its advice.
- Malcolm Kushner, humor consultant and writer and author
of Public Speaking for Dummies and Vintage Humor for Wine Lovers. kushnergroup.com
I
think the common misconception of many small business owners
is that one must "forge
ahead alone" to be successful as an entrepreneur. Exactly
the opposite is true. I was delighted to read not only strategies
for forming positive partnerships,
but also stories of how other small business owners formed
partnerships to expand their market reach. As I read I had
several 'Ah Ha' moments
of discovery. Every solo business owner should read this to
discover the power
of an alliance,
and how to craft an alliance that will fit his or her business
and marketing strategy.
- Melody Campbell, The Small Business Guru. TheSmallBusinessGuru.com
This book delivers a goldmine of imaginative marketing
ideas. Readers who put Kare's strategies to work will build
stronger businesses, make more money and have more fun.
- Suzanne Martin, editor of Entrepreneurial Connection.com
and freelance writer and editor. EntrepreneurialConnection.com
SmartPartnering
is, by far, the most comprehensive guide to successful partnering
that I've ever seen. Every business owner needs to add it to their
list of must-read books. Thank you for this invaluable resource. "
- Christine Kloser, founder and executive director, NEW Entrepreneurs,
Inc. newentrepreneurs.com
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