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A huge protest on Monday gives you a blueprint on how to jumpstart your call to action. It happened quickly. If hundreds of thousands of Colombians can organize a protest on Facebook, to take to the streets against the violence-prone Marxist rebel group, FARC then perhaps you and like-minded others can launch your cause, boycott, fundraiser or other action on Facebook too. Others are. Hint: Advocate a specific action. (Protest in public on Feb. 3th)

Their protest spread to almost 100 other cities around the world. (Should your campaign go global?) Their rallying cry: “No more kidnapping, no more lies, no more deaths, no more FARC.”

moving from me to we

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