by Kare Anderson | Jul 12, 2010 | behavior, cause, Co-Create, community, Customer, Local, non-profit, partnering
If a hotel can become famous for leading ducks across their lobby at 11:00 then certainly your business can become more well-known for some simple ritual that customers like to photograph and tell others about and reporters love to cover. In fact it’s surprising that...
by Kare Anderson | Oct 5, 2009 | Book, Co-Create, collaboration, Customer
Want to be in the book, The Obama Time Capsule: World History in the Making? Any of us could be a co-author, thanks to a partnership between fellow Sausalitan, photographer and editor of “Day in the Life of…” big theme books Rick Smolan and...
by Kare Anderson | Jul 4, 2009 | Co-Create, collaboration, Collective Clout, Values
“We live in the age of interdependence. Borders don’t count for much or stop much, good or bad, anymore ~ Bill ClintonOne person didn’t cause it. Like most great events Independence Day happened because people came together around an idea greater than any...
by Kare Anderson | Apr 23, 2009 | Co-Create, Cooperation, Customer
After seeing her grandma struggling to hold heavy pans, Celia Gates recruited an inventor as a mentor then designed ergonomic pans. Kayley Vincent and Jennifer Land created a cookbook that turned local business owners into foodie stars – and turned a profit for...
by Kare Anderson | Jan 4, 2009 | Co-Create, collaboration
Have you adapted some object to better suit your purposes? Would your invention delight and inspire others? Get featured on TV, via computer and in a magazine, thanks to a new Me2We joint venture. Make magazine invited American Public Television and Twin Cities...
by Kare Anderson | Dec 4, 2008 | Co-Create, Friendship, Visual
Some people duct-tape small cameras to their dogs’ collars to see life from another perspective. (Dog is their co-pilot) Yet you can enlist human friends to co-cover the scenes of your lives. AmericanWinery, for example, sent Flip video cameras to their winery...