by Kare Anderson | Dec 27, 2012 | behavior, Collective Clout, Connecting
Marshall wasn’t aware that we were closely watching him as he strode into the pool table showroom but he was the ninth unwitting participant in our experiment. He glanced at the sign “Our Three Most Popular Models” that hung above an ornately carved, antique pool...
by Kare Anderson | Dec 24, 2012 | Book, Caring, Co-Create, Connecting, Friendship, Give Back
Some startled neighbors who were out walking or at their window yesterday asked why we were carrying a fully-decorated Christmas tree up our steep street in Sausalito. Upon hearing our story, Martin, Jim, Ingrid, Julia and Jacob, joined us, carefully picking up the...
by Kare Anderson | Nov 29, 2012 | behavior, Book, Connecting
Warning to top brass, if you want to keep your top talent: despite reports that company holiday parties are coming back, they aren’t what most matters to employees, even if they include an open bar. Instead your workers’ top wishes are for a cash bonus (73%), salary...
by Kare Anderson | Nov 6, 2012 | Book, Choice, Co-Create, Connecting
Within this bitterly contested presidential campaign are at least three valuable lessons for anyone who wants to win by becoming the favorite choice in their market. This campaign is probably the most high-stakes, expensive, intensive experiment in nudging behavior...
by Kare Anderson | Oct 23, 2012 | behavior, Book, Connecting, Give Back, inspiration
“He’s such a good, smart player and a clutch player,” said S.F. Giants manager, Bruce Bochy, in describing Marco Scutaro after last night’s pennant-winning game in the soggy rain here in S.F. What part of that praise is most memorable? Like...
by Kare Anderson | Sep 30, 2012 | Book, Caring, Choice, Co-Create, collaboration, Connecting
Little did Abigail Washburn know that her life would forever change after she went to a party where she heard a record of traditional folk and bluegrass singer and flatpicking guitar player, Doc Watson singing Shady Grove. She had what Frans Johansson dubs a click...
