by Kare Anderson | Nov 22, 2017 | entertainment
Give customers the bragging rights that spur them to tell others about their fabulous experience at your place or event. I wondered. Was it the butterscotch-colored walls, the light coconut scent wafting through the door as I opened it, the cushy island of deep blue...
by Kare Anderson | Aug 11, 2017 | behavior, community, Tribe
Sadly, “In 1985 about half of Americans said they had a close friend at work; by 2004, this was true for only 39%,” according to Wharton professor, Adam Grant. Further, “We are not only “bowling alone” suggests Stanford professor, Jeffrey Pfeffer, we are increasingly...
by Kare Anderson | Jul 5, 2016 | Caring, collaboration
Early in my work life I was sometimes surprised to see how some people were promoted faster than others who worked harder, as I was raised to do. Now I see why this happens. The surprise, for me, was that research shows you are most likely to look trustworthy to...
by Kare Anderson | Apr 20, 2016 | behavior, community, contagion, Customer, influence, Persuasion, Play, Research, social shopping, Visual
As you’re walking down your city street you see an unmanned kiosk, stocked with bottles of tea. A sign invites you to “Take a bottle. Leave a dollar.” What would you do? Would you pay for one, and be curious enough to stay and watch what others do? Many did...
by Kare Anderson | Apr 1, 2016 | behavior, Book, Collective Intelligence, Connecting, mutuality matters, Persuasion
It’s probably no surprise to you that we most admire those who exude the right balance of strength and warmth, even if the notion runs counter to Machiavelli’s famous view that, “It is better to be feared than loved if you cannot be both.” Like to learn how? If you’re...