by Kare Anderson | Mar 5, 2014 | behavior, Book, Choice
Sure Ellen DeGeneres sparked a most shared Tweet, a $3 million Samsung charity donation, a parody, and continuing, sometimes heated conversations. Yet even if aren’t a well-financed, likeable celebrity, you can also engage others, spread your idea and raise money....
by Kare Anderson | Jul 28, 2013 | behavior, Book, cause, Choice, Co-Create, Sharing
What does the New England Patriots’ “rabid” fans’ active sharing mid-game comments via immersive Wi-Fi have in common with Peabody hotel guests’ avid videoing and picture-snapping of the daily duck walk? Or parents standing in front a large store wall of bewildering...