by Kare Anderson | Aug 20, 2008 | behavior, Book
At a wedding I attended last month on the most southern island of Greece, an American was marrying a Greek woman he met at graduate school. People traveled there from 20 countries. Of the 90 or so guests, all under 30 years of age had visited at least five countries,...
by Kare Anderson | Aug 13, 2008 | behavior, Research
If you are, google wants to place ads on your blog or the profile page on the social network(s) to which you belong. Last month, google filed a patent that will help the company find key influencers in each network. How will google find you? See the steps in this...
by Kare Anderson | Aug 13, 2008 | behavior, influence, Research
In the study I dub “Are you powerful or not?” I’d be in a third category. Why? Because I felt insulted when instructed to do what researchers asked of students. At Northwestern and Stanford, no less. Here’s what happened. Two professors, Adam Galinsky and Joe Magee...
by Kare Anderson | Aug 8, 2008 | behavior, Cooperation
You, too, may laugh in amusement at these Candid Camera style “experiments.” Yet, ruefully, I acknowledge that I might conform within minutes… well seconds? Also, see this other well-known (among psychologists, anyway) “people are sheep” experiment by Solomon Asch....
by Kare Anderson | Aug 5, 2008 | behavior, Book, Podcasts
That irritating co-worker you’re stuck sitting by (again!) sees a decidedly different side of you than your best friend does. That’s because you have many people inside of you (no they’re not imaginary). That’s what veteran science writer, Rita Carter...
by Kare Anderson | Aug 2, 2008 | behavior, Customer, Meetings
Oops. Don’t just design and decorate your people-serving place or event. Storyboard it. Create the experience for them, just as a movie director plans the sequence of scenes to pull people in and evoke an strong emotional response. But, unlike a movie director, you...
