by Kare Anderson | Apr 2, 2008 | Collective Intelligence, Customer, Social Media
It took a much-discussed hit and continuing stock tumble for Starbucks to finally turn to “us” customers and staff for ideas on how to get back in their good graces. Sign up at my Starbucks Idea and offer your suggestion. It pops up on the site...
by Kare Anderson | Jan 3, 2008 | community, Customer
But first figure out the kind of community that your customers most desire: Clique, Cult, Network or Nation? So advises popular co-authors of Church of the Customer, Ben McConnell and Jackie Huba. That is if you want to inspire “the word of mouth gospel”...