by Kare Anderson | Mar 4, 2016 | behavior, Customer, decisionmaking
You have probably been offered a loyalty card at some drugstore, car wash, coffee shop or other outlet you frequently use. When designed right, they can become one of your lowest-cost ways to lure customers back . Plus such cards can boost loyalty, bragging rights and...
by Kare Anderson | Jul 6, 2015 | Book, Conflict, Connecting, decisionmaking
To support you on your path towards greater mental toughness, former Navy Seal and Rhodes Scholar and author of Resilience, Eric Greitens shared this with me: “If I sat down in your living room and placed a giant bag of jigsaw puzzle pieces on a table in front of you...
by Kare Anderson | Dec 29, 2013 | behavior, Book, Co-Create, Cooperation, decisionmaking
Scattering smashed watermelons around Stanford’s soccer field before the players arrived was just the first action that students in a class experiment took to sway athletes to wear bike helmets when cycling around campus. They also plastered posters around the field...
by Kare Anderson | Jun 8, 2013 | behavior, Book, Connecting, decisionmaking
Did you know that young males with organized college dorm rooms that have a sports décor tend to be conservative? Or that liberals are more likely to have messy room? Or that displaying inspirational posters sometimes signals a neurotic?” Those are just some of Sam...
by Kare Anderson | Jun 1, 2013 | behavior, Conflict, Connecting, decisionmaking, Persuasion, Research
Modern “social” life is ripe for temptation to embellish our stories, so it’s especially helpful to recognize some myths and counter-intuitive truths about lying. 1. What Do Those Apparently Shifty Eyes Mean? When someone is telling you something and looks up to the...
by Kare Anderson | Mar 21, 2013 | behavior, Book, Caring, contagion, decisionmaking
Breandan and Emma, the couple up the hill from me in Sausalito have been married 54 years, they proudly told me last year. They walked, hand-in-hand past my home each morning, usually laughing, smiling and pointing out things to each other along the way. Originally...
