by Kare Anderson | May 23, 2008 | community, Media, Podcasts, Social Media, speaking
For stay-at-home entrepreneurs, here’s a proven, three-step plan to make money, as Liz Ryan has proven. The key is sticking to the plan. Here it is:Step OneCraft a niche expertise and a niche market. Choosing both, you get “Double Niche Leverage”:1. Subject...
by Kare Anderson | May 14, 2008 | Collective Clout, Social Media
Want to become the unexpected top-of-mind choice? Take a page from how politics is played now. “If the typical Gore (presidential campaign fundraising) event was 20 people in a living room writing six-figure checks, and the Kerry event was 2,000 people in a hotel...
by Kare Anderson | Apr 25, 2008 | Meetings, Member, Networking, Podcasts, Social Media
When a Seattle couple, self-described indie professionals, couldn’t find the kind of low-key business get-togethers they enjoyed, they decided to host some. 50 events later they’d founded an online community. Members can volunteer to host the kind of comfy, relevant...
by Kare Anderson | Apr 4, 2008 | collaboration, Podcasts, Social Media
Become a top-of-mind expert in your market by following small business trends guru, Anita Campbell’s successful formula for success. Yes, she’s worked hard to reach the place where others seek to emulate her. A key was her approach to getting “custom...
by Kare Anderson | Apr 2, 2008 | Collective Intelligence, Customer, Social Media
It took a much-discussed hit and continuing stock tumble for Starbucks to finally turn to “us” customers and staff for ideas on how to get back in their good graces. Sign up at my Starbucks Idea and offer your suggestion. It pops up on the site...
by Kare Anderson | Feb 15, 2008 | Collective Intelligence, Podcasts, Social Media
Owners of small businesses are usually time-starved. They crave practical methods that have proven success. They want to get news-you-can-use tips quickly, anytime they have a spare moment. That’s what small business expert, Anita Campbell has discovered. To increase...
