by Kare Anderson | Jul 3, 2020 | Article, behavior, Collective Clout, greater good, image
Apart from honing their top talent, guess what Atul Gawande and Richard Branson have in common? They have two vital and intertwined traits in this increasingly complex world where we are drowning in information. They’ve sharpened their ability to be quotable and to be...
by Kare Anderson | Dec 3, 2013 | Co-Create, Collective Intelligence, contagion, entertainment, image, partnering, Sharing, SmartPartnering
Walk inside the famous Fairmont Hotel in San Francisco and you’ll be immediately swept into a sumptuous holiday scene that includes a giant Christmas tree and a two-story-high Victorian gingerbread house. Yet sadly, like most other businesses that want to...
by Kare Anderson | Jan 14, 2012 | behavior, conference, Connecting, image, influence, Speaker/Audience, Visual
I am gratified by the 249 comments to this post I wrote for Harvard Business Review and seek your specific tips on quotability, the first step to connecting in this increasingly complex, information-flooded, and connected world: You can feel the tension in the...
by Kare Anderson | Dec 10, 2011 | image, Speaker/Audience, speaking
You’ll feel much better after watching Phil Davison’s emotional appeal for support. To put it dryly his talk amply demonstrates that being genuine and emotionally committed to one’s point of view does not necessarily mean you will connect with your audience.. Also,...
by Kare Anderson | Apr 2, 2010 | behavior, cause, Choice, contagion, Humor, image, influence
Last year VW launched “The Fun Theory” contest for best ideas to evoke better behavior in us. My favorite experiment, with more than a million views, is “Piano Stairs.” Does turning a set of subway stairs into a real-life piano encourage people to use them? Yes, 66%...
by Kare Anderson | Feb 25, 2009 | Book, image, partnering
Attract more sales by adapting this success story to your situation. Image theft online is the hot button for photographers. It’s the main reason they are loath to post their images on the net. Yet that’s the most efficient way to sell images. As of this...
