by Kare Anderson | Apr 9, 2018 | behavior, Collective Memory, Connecting, contagion
After the priest moved to a new parish he approached his superior to ask, “Would you mind if I smoked while praying?” and was, not surprisingly, turned down. If, instead he had said, “Would you mind if I pray while I am smoking?” he might have...
by Kare Anderson | Feb 5, 2018 | behavior, Caring, collaboration, contagion
Opportunity is often inconvenient. Wrenchingly, yet ultimately insightfully, I had two days in one week which were filled with the kind of “character-building opportunities” that might seem funny…someday far off in the future. They included a tense...
by Kare Anderson | Jul 9, 2017 | conference, contagion
Here are six proven, low cost and high impact ways that meeting planners can generate more value and visibility for their attendees, speakers, and staff. In so doing they build more incentives for future support, sponsorship and attendance at the next conference. 1....
by Kare Anderson | May 31, 2017 | behavior, contagion, Persuasion
You may be familiar with the multi-purpose cleaner and lubricant, WD-40. Many Midwestern newspaper readers were startled and amused when they read that a local woman uses WD-40 to keep squirrels from shimmying up her birdfeeder. Adroitly “piggybacking” on this news...
by Kare Anderson | Apr 20, 2016 | behavior, community, contagion, Customer, influence, Persuasion, Play, Research, social shopping, Visual
As you’re walking down your city street you see an unmanned kiosk, stocked with bottles of tea. A sign invites you to “Take a bottle. Leave a dollar.” What would you do? Would you pay for one, and be curious enough to stay and watch what others do? Many did...
by Kare Anderson | Feb 24, 2016 | behavior, Caring, contagion
For many years when I was growing up my parents took what some Brits call an evening constitutional – a walk. They strolled, often hand in hand, around the neighborhood – just the two of them. Sometimes, they talked. Other evenings they said little, so I am told. Yet...